The internet has come a long way since 1983. Individuals no longer need to wait around on dial-up to surf the web or head to their local library for a school project. Instead, they have access to an abundance of information right at their fingertips. Whether you’re searching the web […]
Whether you’re looking to enhance your customer journey or expand to new markets, every brand needs to learn how to take advantage of their content marketing strategy if they want to see results. Content is everywhere. It’s in the social media posts you view on your timeline, it’s the language […]
Did you know that Facebook launched in 2004? It’s been nearly 20 years since the online social platform, originally created as a way for Harvard students to connect with their colleagues, was born. Today — in addition to Facebook — social media platforms like Instagram, LinkedIn, Twitter, Tik Tok and […]
5 New Ways to Engage Social Media Customers It’s no secret that social media has taken the world by storm. It’s challenged marketers to think creatively about every piece of content they create, before they share it with the world at large. Now that social media has become normalized in […]
6 Lead-Generating Paid Search Strategies to Try Today There’s a reason why paid advertisements are such a popular method of marketing. Studies show that paid ads have a 200% return on investment. Google claims that for every $1 you spend on a PPC lead gen campaign within Google Ads, you […]